Train advertisment

This is the Train Advertisment. This was created by Aaron Cogdell. He chose to do the advert in a train station because the poster fit to the scale. Also in the underground its not colourful so people would hopefully look at our poster because of the bright colours.

Dave- Website banners

This is the Website we thought would be most appropriate to but our product banners on. It was created by Aaron Cork and Sophie Carey (me). we all thought that this website would be suitable to our gum because 'dave' appeals to the older ages to our target aduience. Its also a popular Tv Channel

Flavour of Gum and Packets

These packets of Gum were created by Aaron Cork and sophie carey (me). We both added the flaour of the gum in the corner, and our Logo noticable in the bottom left.

Print Advert- Magazine

This poster was created by Sophie Carey(me).  We purpously said 'chews' in stead of 'chose', because its iron (we are selling Gum). We also thought to make the good pair of teeth smiling to make it stand out more, and its like the product makes you feel good. We put in all types of people from people with braces and coloured people( to make the poster equal and fair)

team ideas-Final Ideas

swaits mind map----2a

initial colours i agree with our idea, to do different colours for differnt  flavours.
target audience 13-30
I think we should change the name of our prouct. (not fresh)

what is their image?

This advert is trying to make the consumer aware of what they eat, however they over exaggerate the foods to make the advert funny and to make the product that more tastey and luxurious.

'your mouth's been through a lot. show it a good time' the message of this is if you eat obrit your mouth will forgive you for all the other foods it has eaten. Also by eating Orbit your mouth will be having a good time. 

Colours?

In the Advert the teeth are white which proves that if you also have Orbit you will have teeth a white as theirs. Down at the bottom the writting is in orange, which is a tropical colour( the product is a tropical flavour ). The writting 'Good Time' is written in a differnt text to make sure you remember that bit of the sentence. The text that its written in relates to the words. The actual gum package is extremley colourful and noticable. By the sides of the product there is the fruite thats is the falour of the gum, this is really noticable because the fruits are colourful,aslo people will like seeing the fruit next to it because it will make the gum seem more healthy. Oranges and pink colours a fruity looking colours, psychologicly people will relate those colours a fruit.

Who is the audience?

For this image i think that they are trying to sell the gum to older people. I think this because young people dont really eat that type of food. However the food is just representing the horrible things people eat in the day, so the product is really for anyone ( that wants a fresher mouth ). The product is also for fun loving people, people that want a good time!

what is their image?
This image of this picture is that this new flavoured gum is so fruity and tropical, even tropical birds will want it, instead of the bird eating the fruit, it choses the gum. Orbit can be seen as a fruit, its being disguised as a fruit in this photo. clearly the gum is a tropicall fruit flavour and this is shown in a eye-catching way. This print product also makes it look playfull with a funny apporach.
Colours?
The background colour is a type of bamboo, which also tells us the type of place this woman is from. The fruit on the womens hat is purpously colourful, to enharnce the fruityness of the gum. the women is wearing quite nutrial colours, i think they have done this to make the other important things stand out more. They have also added flowers to her hat because it shows how tropical and pretty it is.
Who is the audience?
This type of advertising is for anyone. Its for people that like fruit or fruit tasting things. I think people aged 14-40 would like this product because the sweetness of the fruit will appeal to younger people, and the fruit, healthlyness will appeal to the older people.